One of the most rebellious and bold audio brands collaborated with the leading supplier of camo prints, creating a limited-edition collection of earbuds and over-the-ear headphones.
The Ask
In 2 weeks, deliver headlines for a product launch with the surrounding theme of “stand out in camo that’s made to be seen”.
The Pitch
The Reworked Results
The Approach
Role: strategy / copy / design
These headphones are made for those who want to show off their unique style in the urban jungle. Tap into the wild side that RealTree brings out, while still emphasizing the bold aura of Skullcandy. Remember, camo is not just a trend, it’s a lifestyle.
Website Landing Page
Social Media Advertising